Configuring a Web Design Order
The activation form is a brief — a structured way to capture everything our designers need. Filling it carefully prevents back-and-forth emails and gets the build started faster.
1. Selecting topics for the website
Topics are sections of the website. Pick what the client needs — every additional topic is added to the build cost.
| Topic | Cost | Use when… |
|---|---|---|
| Home (required) | +$50 | Main landing — every site has this |
| About | +$50 | Tells the brand story, mission, team |
| Products / Services | +$50 | Lists offerings — most service businesses need this |
| Contact Us | +$25 | Form, phone, email, address — almost always included |
| Privacy Policy | Included | Auto-generated, no extra charge |
| Terms & Conditions | Included | Auto-generated, no extra charge |
| FAQ | +$50 | Reduces support load — useful for service businesses |
| Blog / News | +$50 | Client plans to publish content for SEO |
| Testimonials / Reviews | +$50 | Client has happy customers willing to give a quote |
| Portfolio | +$75 | Designers, photographers, agencies, contractors |
| Gallery | +$50 | Visual showcase — restaurants, venues, retail |
| Additional Topics | +$200 | Custom sections beyond the standard list |
2. Customizing the color scheme
- Primary Color — header, footer, dominant brand surface
- Secondary Color — buttons, highlights, accents
- Font Color — header fonts and link styling
If the client doesn't have a brand palette, ask for two or three competitor websites they like and we'll work from those.
3. Adding custom functionality
- E-Commerce — adds an online store (WooCommerce). Includes product pages, cart, checkout, basic payment integration.
- Other Custom Features [+$200] — booking systems, custom forms, payment integrations beyond Stripe, member-only areas, etc. Describe what you need; we'll quote any extra time before starting.
4. Uploading brand assets
- Logo (optional but strongly recommended) — PNG with transparent background works best
- Reference websites (optional) — competitor or aspirational sites the client likes. We use these for design inspiration, not direct copying.
5. Content and hosting
- Content — provide URLs to existing copy, product images, etc. If the client has nothing written, leave the field blank — we'll write placeholder content based on their industry.
- Hosting — provide cPanel or hosting login. If the client doesn't have hosting, activate Web Hosting through the platform first; the credentials carry over.
6. Communication and contact
Provide the email and phone you want our team to use during the build. Include the client's contact info too if you want them looped in directly. Most resellers prefer the team to communicate with them only — keeping the white-label intact — and the reseller relays updates to the client.